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The first personal ads in the US began appearing in journals and periodicals
55 Online Dating Statistics: 2020/2021 Market Share, Dangers &, Benefits. People have always been creative when it comes to seeking romantic partners. The first personal ads in the US began appearing in journals and periodicals in the 1690s.
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While these ads were first intended to help secure the financial security of marriage, these postings soon morphed into a means for people to seek the companionship of individuals with similar interests and concerns. Today, profiles on popular online dating services such as Tinder, Bumble, and OKCupid fulfill the same purpose. These applications make it easier for people to find like-minded individuals and explore the possibilities of romance. Their convenience, though, doesn&rsquo,t negate these apps&rsquo, pitfalls and dangers. In this article, we&rsquo,ve compiled the latest statistics on online dating. These numbers will provide a more accurate picture of online dating in the US, its users, as well as the leading services of the online dating industry. These statistics will also shed light on the potential dangers of using these applications. Online Dating Statistics Table of Contents. Current Online Dating Market Size. There is an extensive variety of online dating apps available today. These apps differ from matchmaking services in that online dating apps provide a platform for more casual contact, allowing members to chat, flirt, or pursue deeper romantic connections. Users can apply search filters and criteria such as age and location to find potential matches. Dating apps enjoy immense popularity across all regions in the world. In the US alone, experts predict a user base of 35.4 million paying and non-paying users for these apps by 2024. As of 2019, there are 30.4 million online dating users in the US. This number is expected to grow to 35.4 million by 2024. 30% of US adults have used a dating site or app. 25.1 million people used online dating apps on their smartphones. Millennials make up the largest sector of online dating users, with 36% of people aged 18 to 29 saying that they&rsquo,ve used an online dating service or app. College graduates and people with college-level education are more likely (35%) to use dating apps. 11% of Hispanic Internet users in the US report that they were very likely to use online dating to find a new partner. 32% of female American adults have used an online app or service for dating, compared to 23% of men. 55% of lesbian, gay, and bisexual (LGB) adults say that they&rsquo,ve used online dating at least once. Among single LGB people who are looking for dates or relationships, 37% currently use online dating. Source: Statista Online Dating in the US Dossier. Online Dating Market Leaders. During the past decade, online dating services have experienced a surge in popularity, thanks to the spread of broadband Internet. Moreover, people&rsquo,s increasingly busy lifestyles leave little room for traditional methods of courtship and matchmaking. These online dating apps provide convenience, which is especially true if you&rsquo,re a paying customer of these services. Thanks to users who opt to pay for premium features on these services, online dating apps and services earned a revenue of $973 million in 2019. There are over 1,500 dating apps today, with the American company Match Group Inc., owning many of the top players. The online dating industry is expected to break past the $1 billion barrier by 2024, with a projected CAGR of 5.1%. 11% of American adults surveyed have spent money on online dating. In 2019, 35% of paying customers used Badoo, a dating-focused social network. Match, Bumble, Coffee meets Bagel, and Tinder each got a 28% share. Tinder sits at the top as the most popular online dating app, with its user base of 7.86 million in 2019. In terms of usage sessions per month, Grindr dominates the market, with users averaging 295.37 sessions per month. Similarly, Grindr leads the online dating industry in user engagement, with users spending an average of 935.8 minutes or 15.58 hours on the Grindr app each month. As of September 2019, Tinder had a US mobile audience reach of 4.2%. Source: Verto Statista Report September 2019. Match Group, Inc. Statistics. Match Group, Inc. is an American Internet company that operates several websites and services for online dating, including Tinder, PlentyOfFish, Hinge, OkCupid, and Match.com. The company&rsquo,s brands span a variety of audience segments and regions. The Match-owned online dating site OurTime, for instance, has the largest community of singles over age 50 compared to other dating products in the US. For the first quarter of 2020, the Match Group saw a total revenue of $545 million, along with a 17% growth from the previous quarter. In 2019, the Match Group had an annual revenue of $2 billion. 60% of relationships that started on a dating site or app began on a Match Group product. The Match Group had 9.8 billion paid subscribers all over the world as of 2019. 53% of the Match Group&rsquo,s paid subscriber base resides in North America. 47% of Match dating app users are monthly active users, while 13% are daily active users. Additionally, Men comprise the majority of Match dating app users, taking up 67% of these apps&rsquo, user base. Tinder Statistics. Launched in 2012, Tinder is one of the most widely known dating apps today. Excluding games, this dating app is the top-grossing app overall worldwide. Tinder&rsquo,s most prominent feature&ndash,swiping&ndash,has also made it into the vernacular, used by people to indicate dislike.
What is the largest online dating site
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