9kmovies is frequently accessed by users seeking free movies and television shows. The site offers content in various languages, including Hindi, Tamil, Telugu, and Punjabi, as well as dubbed versions of international films. Its extensive library and fast availability of newly released content have contributed to its popularity among viewers.

However, despite its appeal, 9kmovies operates as an illegal piracy platform, making its activities both unlawful and unethical. Streaming or distributing copyrighted content without authorization violates copyright laws and deprives filmmakers, actors, and production crews of their legitimate income. In addition, such websites often present serious security concerns, exposing users to intrusive pop-up ads, malware, and viruses that can harm devices and put personal data at risk.